How To Earn High CPM on YouTube: The 7 Best Topics
As the most popular video sharing platform in the world, YouTube's staggering low cost and global reach make it one of the top places to earn high CPMs. The type of content that will earn you the most money will depend on a few factors: -Your target audience -How much you know about your topic -How charismatic you are as a presenter -How well you can convince people to take action
Your target audience
The problem with a lot of digital marketing techniques is that it requires a very specific audience to be targeted. You're not going to become the biggest advocate for overall health if your audience isn't even aware of it. But it's a lot easier to share a health message with a largely saturated audience than it is to push a pharmaceutical message or athletic style recommendation to the masses. If you're using YouTube to market a small business or an athletic brand, your audience should be largely tech-savvy people who already use and care about those products. It makes sense to focus on fitness and health types of videos, and then you can branch out into other topics in time.
The type of content that will earn you the most money
The following is my personal list of the 7 most effective video topics and ways you can earn high CPMs on YouTube. If you follow the steps on this guide you'll quickly start to earn anywhere from $500-2000 per month. If you follow my process I can guarantee you will make more than $2000 per month on YouTube. It's that simple. The most important thing to keep in mind is that video topics are constantly changing. Many are now focusing on video calling and starting a new trend called "calls to action". You must constantly check your video's targeted keywords and hashtags to stay relevant and earn the highest CPMs possible.
What are the 7 best topics?
Let's find out. 1. Technical Data What it is: It's pretty self-explanatory. Showing people how to do something. Them: Cool. I'll be watching You: Let's say you're a web developer. Would you like to learn how to build a new website? Them: Hm. Hmm, I don't know. That's really... cool. You: Great! What's the problem you're having? Them: Oh, I don't know. I can't figure out what this link does. I'm having trouble using this so I can change my password. And what is this thing about these links? Do I have to put them in or not? Can't you just give me the address and I'll do it on my own? You: Hey, you're right. Let's take a look. You: Let me break this trick and Topics down for you. You: So, you're having trouble with your password? Them: Yes, but what about this other thing I'm not sure about?
Online Marketing
Promoting your business online is a bit more complicated. A lot of businesses make the mistake of trying to sell the whole package online, without bothering to segment and understand their audience. For instance, if you're in the finance sector and you offer free financial advice on your website and in free e-books, but your niche audience is entirely female, you're wasting your time. So how do you market your business without turning it into a sales pitch? We've outlined some of the best methods here and will discuss how to effectively track them in our next article. How To Earn High CPMs On Facebook: 6 Simple Methods Facebook has been the most dominant social network for a long time, due to the giant user base and high amount of engagement it receives.
How-to videos
When it comes to high-paying YouTube topics, the most important thing to note is that YouTube's video viewing statistics look differently than television or print. For one thing, there are more ways to rank and view videos than ever before, making it incredibly easy for a presenter to "discover" a topic that looks interesting to him or her and convert it into a profitable content strategy. In fact, according to Backlinko's study of one million online content creators, the average Backlinko blogger earns $7.30 per 1,000 views. For comparison, the average mainstream journalist earns $1.41 per 1,000 views, while Hollywood actors and actresses earned $1.69 per 1,000 views.
Reviews of products and services
First of all, your potential customers should understand why they're interested in your brand. But you should also know exactly what they are looking for and use that to focus your video marketing. One of the best sources for this is a review from someone who actually uses your product or service. This type of content not only helps your audience figure out whether your brand is worth their time and money, but it will also help establish trust with your viewers and get them excited to spend money on your services. Quizzes The same logic that applies to product reviews applies to quizzes. Give your viewers the chance to learn about your brand without spending any money. More fun, though, is turning this into a game!
Entertainment examples
The goal of this post is to give you 7 easy tips to guide you through the process of earning high CPMs with entertaining content. I have identified seven topics I am personally recommending you start with: Cheesy videos on parenting Practical life improvement videos Religious tips and vlogs Food reviews Psychology vlogs Political commentary These are the topics that most people are passionate about, and would love to see well done, entertaining content on. In that respect, the research I did on my blog was incredibly useful: I listened to my audience to find topics that were the most popular with my readers. Below is a sample of what some of my most popular topics looked like. These are the topics that have helped me achieve a high CPM of over $20 on YouTube.
Educational videos
Educational videos are an excellent way to gain a high CPM because of the accessibility of the platform. While conventional videos do well, content specifically created for a specific audience, such as that intended for students or parents, is popular. The great thing about YouTube is that you can quickly upload a short video explaining something using a trusted brand and have it viewed and shared by millions. As these videos grow in popularity they can be recycled again and again to earn you millions. While education videos do well as premium content on YouTube, there are lots of more profitable topics for you to create a video on.
Lifestyle examples
However, in most cases you need to be in one of the following categories to get the best CPMs: YouTube's AdSense is not limited to real-life products and services. You can use the platform to promote a variety of lifestyles: Habits Shopping Fashion Cooking Recipes Cars Travel Entertainment But what would you do if you could earn thousands of dollars by only being on a video on your neighborhood association's website? You could use it to gain entry into national, local, and regional organizations all at once. Opinions on YouTube CPMs YouTube tends to use a formula that is not determined by CPMs. Essentially, YouTube sees the following factors when it assigns the CPMs: Genre Quality Themes If your CPM is too high, you'll get too much traffic and it won't convert.
Expert opinions
Don't go into YouTube trying to just make a quick buck - great, but ultimately meaningless. Instead, why don't you educate yourself on YouTube ad products and channels that are consistently delivering high CPMs. So, what will make you earn the highest CPM? The 7 Best Topics on YouTube: 1) Celebrity content The experts agree: celebrity content will earn the most cash. As a rule, experts or public figures (in public, not advertising) on YouTube get a 1.6x higher CPM than content from non-experts. As seen by this example, there are usually two ways you can approach celebrity-based content. Option 1: Make a YouTuber vlog (similar to a regular video) and post it on your channel, giving advice or tips about something you know a lot about.
